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Latest News / Event & Exhibition

Taiwanese designer Jay Guan Jie Peng’s “Intuition” exhibition arrives at Taitung Design Center

2019-03-22

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Taiwanese designer Jay Guan Jie Peng’s “Intuition” exhibition arrives at Taitung Design Center

▲ Jay Peng Guan Jie’s team used neat and orderly lines to represent the logical and rational mechanisms of the right side of the brain. Photo credit: Taitung Design Center

Intuition, a highly acclaimed exhibition promoted by Not Just Library, will be installed in Taitung, beginning on March 22, through cooperation between Taiwan Design Center and Taitung Design Center. Through the integration of aesthetic design and performance, the newly installed exhibition is expected to attract both locals and tourists, propelling local creativity while also advancing Taitung tourism.

▲ The works of art display intuition, intricately displaying the logical progression of the creative process. Photo credit: Taitung Design Center

“Follow intuition, create a concept.” — Jay

The exhibition curator, Jay Guan Jie Peng, believed that visual design isn’t stagnate at a predetermined latitude. While he still believes emotion is at the core of all design, he is intensely focused on creating visuals that are both unexpected and striking, while also combining different mediums and provoking interaction with viewers. After founding Project On Museum as a small design agency, Jay has since expanded the company to include strategy, planning, and marketing. With years of experience following intuition and innovation to breathe life into their designs, the team at Project On Museum — the so-called “imagination architects” — have stored up a massive database of stories and content. Now, these stories are finally coming to the fore.

Design: An Accumulation of Trial and Error

The exhibition curator, Jay Guan Jie Peng, believed that visual design isn’t stagnate at a predetermined latitude. While he still believes emotion is at the core of all design, he is intensely focused on creating visuals that are both unexpected and striking, while also combining different mediums and provoking interaction with viewers. After founding Project On Museum as a small design agency, Jay has since expanded the company to include strategy, planning, and marketing. With years of experience following intuition and innovation to breathe life into their designs, the team at Project On Museum — the so-called “imagination architects” — have stored up a massive database of stories and content. Now, these stories are finally coming to the fore.

Combining elements from previous design projects, and taking away information like words and colors, Jay reorganized and rearranged his designs into an unconventional series of visuals. The completed work is an abstract depiction of intuition, giving the creative process a logical narration by piecing together each of the steps. The exhibition also displays “trial” artwork, giving viewers a glimpse into the creative journey and better understanding how designers hone their skills.

▲ Designers use arrows to embody the theme of the event, both symbolizing the beginning of creativity and also the state of mind throughout the creative process. Photo credit: Taitung Design Center

Perceptiveness Meets Rationality

An extension from the visual elements on the exhibit’s first floor, Jay Guan Jie Peng uses real images to offer a glimpse within the mind and display his previous experiences in Taitung. The first thing that greets visitors’ eyes is an abstract symbol drawn using irregular strokes, representing the perceptiveness of the right side of the brain. Walking further into the exhibit, visitors can see recognizable print and orderly lines, echoing the logical and orderly part of the left side of the brain.

A stroll through the exhibit takes visitors on a journey through the thinking process, at the neural level. The left and right sides of the brain are responsible for rational and perceptive cognition and judgement, respectively — both working together towards a common goal. Similarly, Jay believes Taitung is a place with excellent communication. We have the ability to improve the way we solve problems — it’s just a matter of practicing self reflection.

▌ About Jay Guan Jie Peng

Jay Guan Jie Peng is a graphic designer based in Taipei, Taiwan, who graduated from RMIT University (Royal Melbourne Institute of Technology, Australia). After returning to Taiwan, he founded Project On Museum, a design and strategy team focused on branding and identity projects, in 2016. In 2017, he received an invitation from the Japan Foundation to attend the Door to Asia. Before landing in Japan he began working with Yamato Takada City on an urban rebrand. The same year, he was recognized as one of 44 up and coming designers influencing the next generation by Plus Eighty One, a respected Japanese design magazine.

His works have been published in design magazines including Asia Pacific Design (China), Plus Eighty One Magazine (Japan), Asian Creatives (Japan), APPortfolio (Hong Kong), New Graphics magazine (China), Imprint 2 (China), Creative Talk in Asia (Taiwan), Cutout Magazine (Malaysia), and the T Magazine (Korea). His designs have been recognized by awards including Design for Asia Awards (Hong Kong) and the Macau Design Biennial (Macau).

▌ About Taitung Design Center

The Taitung Design Center is a city that plans through human-centered design, and one that works to illuminate and solve problems. Taitung invites locals, immigrants, administrators and visitors to experience Taitung and offer their own perspective about government administration, natural environment and urban life.

After remodeling the old visitors’ center, the Taitung Design Center officially moved into a brand new open space last August. At the same time, they opened a series of enlivened spaces and design projects in the culturally rich old train station. By planning exhibitions related to Taitung, they are both increasing the space’s value and also communicating with the people in a more subtle way.

Intuition

Exhibition Information

Date|2019.03.22 FRI. – 2019.05.12 SUN.
Time|10:00-18:00 (Closed on Mondays)
Location|Taitung Design Center (Google map)

Official Organizer|Taitung County Government
Executive Organizer|Taitung Design Center
Joint Organizer|Taiwan Design Center
Curator|Jay Guan Jie Peng / Project On Museum

Taitung Design Centernot just librarySong Yan Court

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